With ads and different kind of products to frame

Topic: BusinessAccountability
Sample donated:
Last updated: August 29, 2019

With the passing of timethe new technologies of communication has emerged in our society.

We arecontinually influenced by those messages and images that mesmerize our mind andseduce us towards those products that is not good for our women. Advertisementis one of the essential tool which is use to sell a product and now it play anintegral code for commercial success. For the economic development of themarketers it is consider a main element.

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 Advertisement plays asignificant role to creating awareness in a world. However, we have been noticeand observe that businessmen spend billions of dollars on their products to getfame and promote their product globally because this is the way to spread positiveand negative awareness by using the different features to make an image ofbrand products and share it in the market and consumers get benefits to get upcomingupdates of products. It is a process to consider influence the customers meticulouslyand grab their attentions by some sponsor thorough various social media sides likeTelevision,Radio, outdoor advertising, newspaper, magazine, bill board advertising, celebsadvertising, write blogs, create websites and text messages and so on.  Advertisement is kind ofcommunication between seller and consumer. Advertisement has a powerful impacton a society.

It is a basic implement to intoxicate the women by showingfascinating ads and different kind of products to frame their desire thatactually they want. As a result advertiser companies get the advantage to manipulateand set a mind of seller perceptions and decisions of Adults, children andmostly women. Byshowing unethical advertisement it becomes a negative cause of advertiser that decreasesthe dignity commitment of consumers. In Pakistan most of the companies are ignoringthe ethics of advertisement which effect on many consumes especially in womenbecause in advertisement women are a main role to attract and influence their mindon products. Due to some unethical ads it effect more rapidly on women buyingbehavior. Women create their perceptions about the advertize product and thenit start appealing to them and their attitude to buy the product. Even thereare most of the way that advertiser companies use celebrities to sell theirproducts to grab the attentions of audiences which is consider in changing theattitude in women behavior.

 As we have seen someadvertisements may be proving good in a culture and it turns in a fruitfulresult. In Pakistan some rules and regulations for unethical and misleadingadvertisement are not implemented properly.  However, during the promotions of theirproducts it is a duty of companies they should follow the rules and modes ofethics and avoid those adds that is not consider good for women in future and advertisercompanies should guide and sell their products with full integrity rather thanblackmailing and force the women to buy products. 

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